Regional Search - ANALYZETHIS.RU

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Analyzer of Regional Search

When a user from Ufa or Novosibirsk enters the query "pizza delivery", he or she is most likely looking to get some pizza. The websites of companies offering pizza delivery in Moscow would probably be of no use to the user since it does not make sense to deliver pizza from Moscow to Novosibirsk.

In this analyzer, we query the search engines from different cities across Russia. We select the search engine results for which the title, snippet or URL clearly mentions the location from where the query was sent. We only evaluate the information available as part of SERP's because this is all that the regional users see when they make decisions as to whether they want to follow a link to a given webpage found in SE results.

The percentage of responses to queries averaged over all cities except Moscow is taken to be a good estimate of how friendly the search engine is to the regional users.

This analyzer embraces both the queries which are clearly asking for a regional service ("order glasses", "chinese food delivery") and the queries which imply a search for some local information ("drug store prices", "medical exam when pregnant")

Rambler	69.7	▼1.8
Aport	69.7	▼1.7
Yandex	69.6	▼1.9
Google	19.2	▲0.6
Bing	0.2	▼0.1
Yahoo	0.2	▼0.2
Mail	0.0	▼0.1
Gogo	N/A

90−100%
80−90%
60−80%
40−60%
20−40%
0−20%

1 ... 35 36 37 38 39 40 41 42 43 44 45
Date	Aport	Bing	Google	Mail	Rambler	Yahoo	Yandex
01/14/2012	69.7	0.2	19.2	0.0	69.7	0.2	69.6
01/13/2012	71.4	0.3	18.6	0.1	71.5	0.4	71.5
01/12/2012	68.9	0.0	18.2	0.0	68.9	0.2	68.8
01/11/2012	69.0	0.4	16.3	0.1	68.8	0.3	68.8
01/10/2012	71.9	0.2	19.2	0.1	72.1	0.1	71.9
01/09/2012	69.6	0.3	17.9	0.0	69.4	0.4	69.3
01/08/2012	69.7	0.1	18.1	0.0	69.7	0.3	70.0
01/07/2012	71.5	0.1	18.7	0.0	71.3	0.4	71.4
01/06/2012	70.2	0.1	18.6	0.0	70.0	0.2	70.3
01/05/2012	71.5	0.3	18.4	0.0	71.3	0.4	71.3
01/04/2012	71.3	0.2	18.7	0.0	71.1	0.4	71.1
01/03/2012	67.6	0.2	18.8	0.0	67.7	0.1	67.6
01/02/2012	72.3	0.2	19.8	0.1	72.3	0.2	72.5
01/01/2012	70.9	0.1	18.3	0.0	70.9	0.1	70.8
12/31/2011	71.3	0.3	18.2	0.1	71.2	0.2	71.0
12/30/2011	70.7	0.5	17.7	0.1	70.7	0.4	70.4
12/29/2011	70.9	0.2	17.3	0.2	70.9	0.1	70.9
12/28/2011	70.0	0.2	18.3	0.0	70.1	0.3	70.3
12/27/2011	72.0	0.0	18.8	0.1	71.9	0.0	71.9
12/26/2011	69.6	0.2	17.3	0.2	69.8	0.2	69.4
12/25/2011	70.3	0.3	18.2	0.1	70.5	0.0	70.4
12/24/2011	74.0	0.3	20.5	0.2	74.1	0.2	73.7
12/23/2011	71.8	0.3	17.2	0.1	71.9	0.0	71.7
12/22/2011	73.0	0.2	18.9	0.1	73.2	0.0	73.3
12/21/2011	71.7	0.1	17.1	0.0	71.9	0.0	72.0
12/20/2011	72.9	0.1	19.1	0.1	73.1	0.1	73.2
12/19/2011	73.3	0.2	18.4	0.0	73.5	0.2	73.4
12/18/2011	73.5	0.3	20.0	0.0	74.1	0.1	74.0
12/17/2011	75.3	0.0	18.8	0.1	75.0	0.0	75.1
12/14/2011	72.5	0.0	14.1	0.0	72.5	0.0	73.2
12/13/2011	73.6	0.0	14.2	0.1	73.5	0.1	73.6
12/12/2011	73.3	0.1	14.6	0.2	73.7	0.0	73.5
12/11/2011	72.9	0.1	15.0	0.1	72.9	0.3	72.9
12/10/2011	72.3	0.2	14.7	0.3	72.3	0.0	72.4
12/09/2011	72.1	0.2	14.4	0.1	72.0	0.3	72.3
12/08/2011	75.0	0.2	15.4	0.2	74.9	0.1	75.1
12/07/2011	74.2	0.1	13.3	0.1	74.3	0.1	74.3
12/06/2011	75.7	0.2	0.2	0.0	75.7	0.1	75.7
12/05/2011	77.6	0.2	0.1	0.1	76.8	0.2	77.0
12/04/2011	73.2	0.3	0.2	0.1	72.2	0.0	72.4
12/03/2011	74.3	0.2	0.2	0.1	74.3	0.0	74.5
12/02/2011	74.6	0.1	0.0	0.1	74.5	0.2	74.8
12/01/2011	71.7	0.1	6.3	0.1	72.9	0.2	73.6
11/30/2011	72.3	0.1	14.2	0.1	72.4	0.5	72.3
11/29/2011	74.1	0.1	13.9	0.1	74.0	0.2	74.2
11/28/2011	74.2	0.3	8.4	0.0	74.1	0.2	74.2
11/27/2011	75.7	0.1	8.6	0.0	75.9	0.4	75.8
11/26/2011	74.1	0.1	9.2	0.0	73.9	0.4	74.1
11/25/2011	73.3	0.1	8.6	0.0	73.7	0.5	73.1
11/24/2011	73.7	0.2	8.8	0.0	73.3	0.3	73.4
11/23/2011	72.0	0.3	10.2	0.1	72.0	0.2	71.8
11/22/2011	71.6	0.1	9.1	0.0	71.1	0.2	70.7
11/21/2011	72.9	0.3	8.2	0.1	72.7	0.4	72.6
11/20/2011	75.4	0.2	8.2	0.1	75.3	0.3	75.3
11/19/2011	71.7	0.2	8.6	0.1	71.5	0.5	71.4
11/18/2011	73.3	0.1	9.2	0.1	73.2	0.5	73.5
11/17/2011	71.9	0.1	9.6	0.0	71.8	0.3	71.8
11/16/2011	72.7	0.3	8.9	0.1	71.9	0.1	72.5
11/15/2011	72.8	0.4	8.0	0.1	72.0	0.3	72.5
11/14/2011	70.8	0.1	9.5	0.1	71.4	0.1	71.6
11/13/2011	75.2	0.5	7.9	0.1	75.2	0.0	75.1
11/12/2011	72.3	0.0	8.1	0.0	72.3	0.4	72.2
11/11/2011	71.9	0.1	9.1	0.1	72.1	0.1	72.0
11/10/2011	74.6	0.1	13.3	0.2	74.5	0.4	74.5
11/09/2011	72.2	0.4	14.4	0.1	72.1	0.2	71.8
11/08/2011	72.5	0.0	12.8	0.1	72.3	0.3	72.3
11/07/2011	76.0	0.1	14.2	0.0	76.2	0.3	76.1
11/06/2011	74.8	0.1	13.7	0.0	74.8	0.3	74.7
11/05/2011	72.3	0.1	12.4	0.0	72.6	0.4	72.4
11/04/2011	70.6	0.2	15.7	0.0	70.5	0.1	70.3
11/03/2011	79.1	0.1	14.6	0.0	79.2	0.2	79.2
11/02/2011	73.9	0.2	16.3	0.0	73.8	0.3	73.9
11/01/2011	74.8	0.4	14.0	0.0	73.7	0.1	74.0
10/31/2011	71.6	0.2	14.7	0.0	72.4	0.1	72.2
10/30/2011	72.3	0.3	14.1	0.0	73.3	0.3	73.0
10/29/2011	71.7	0.3	13.8	0.0	71.7	0.2	71.4
10/28/2011	74.3	0.1	13.9	0.0	73.4	0.1	73.7
10/27/2011	74.8	0.5	13.9	0.0	74.6	0.1	74.7
10/26/2011	74.7	0.2	15.3	0.0	74.8	0.0	74.4
10/25/2011	75.0	0.1	14.4	0.0	75.1	0.3	75.1
10/24/2011	76.4	0.2	12.3	0.0	76.2	0.4	76.1
10/23/2011	77.6	0.2	14.2	0.1	77.6	0.1	77.5
10/22/2011	75.6	0.2	15.2	0.0	75.4	0.2	75.0
10/21/2011	74.7	0.5	15.7	0.1	74.7	0.3	74.7
10/20/2011	75.5	0.3	15.7	0.1	75.3	0.1	75.2
10/19/2011	75.9	0.2	14.4	0.0	75.6	0.2	75.7
10/18/2011	74.1	0.3	13.8	0.0	74.2	0.2	74.2
10/17/2011	73.5	0.1	15.7	0.2	73.5	0.3	73.4
10/16/2011	72.6	0.2	13.7	0.2	72.3	0.1	72.4
10/15/2011	72.0	0.3	13.9	0.1	72.1	0.0	72.0
10/14/2011	73.3	0.2	15.1	0.1	73.4	0.1	73.4
10/13/2011	73.9	0.3	14.8	0.0	73.9	0.1	73.8
10/12/2011	69.0	0.0	15.7	0.0	69.2	0.3	69.2
10/11/2011	72.3	0.0	15.5	0.0	72.3	0.2	72.5
10/10/2011	74.5	0.2	15.2	0.0	73.9	0.2	74.0
10/09/2011	76.6	0.6	13.8	0.0	76.5	0.3	76.7
10/08/2011	75.4	0.3	13.1	0.0	75.3	0.1	75.7
10/07/2011	74.2	0.3	16.2	0.0	73.7	0.1	73.8
10/06/2011	73.9	0.5	16.4	0.0	74.1	0.1	73.9
10/05/2011	72.2	0.1	12.6	0.0	71.6	0.1	72.7
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Analyzer of Regional Search